Adidas Originals by Willy Chavarria
The Adidas Originals by Willy Chavarria collection is a bold collaboration that blends expressive design with cultural authenticity. Infused with Chavarria's design philosophy of inclusion and cultural representation, and the DNA of Adidas Originals, this collection makes a powerful statement through standout silhouettes in both apparel and footwear. This season's campaign is a tribute to identity, pride, and cultural resonance, featuring an all-Latino cast and crew, and filmed at a Boys and Girls Club in Mexico City. Under the creative direction of a Latino-led team, the campaign authentically celebrates the heritage and beauty of self-expression, movement, and dance. Every element was chosen to honor real people and the power of community.
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