Scott Schuman, host of the new digital identity
The event began at 4 p.m. when the most glamorous clients were invited, fashion personalities showed their cool and trendy styles and the followers of Scott Schuman could chat with him.
The world's most influential coolhunter fashion signed and dedicated his book "The Sartorialist" to all attendees.
At 8 p.m. began streaming, the presentation of the new digital identity of Santa Eulalia attended by more than 40 bloggers and online media from websites. Scott Schuman could answer all questions via Santa Eulalia’s Facebook and Twitter.