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E-Concierge
3D Mapping Projection, Santa Eulalia 1843-2011
April 2, 2011

3D Mapping Projection, Santa Eulalia 1843-2011

On April 2, 2011, the building facade of the renovated Santa Eulalia came to life through a performance created from historic audiovisual material and motion graphics.

The projection was made up of three parts which covered Santa Eulalia’s background and traced the different lines of the new store. After ten minutes of animation and optical effects, theMapping culminated in a presentation of the firm’s new logo. The past and the future joined to welcome this 21st Century establishment.