In our Paseo de Gracia 93 store in Barcelona, you will find Moncler for Men, a brand synonymous with luxury, functionality, and elegance in the world of high-end sports fashion. Founded in 1952 in the French town of Monestier-de-Clermont, in the French Alps, the brand initially specialized in creating technical clothing for climbers and expeditions in extreme conditions. Its name, Moncler, comes precisely from this small mountainous locality, and its early creations, such as sleeping bags and down jackets, were designed to withstand the harshest winters. Over the decades, Moncler has evolved into a global fashion icon, merging its alpine heritage with a contemporary and haute couture approach. Its men's products maintain a strong connection to functionality and performance, without compromising on style and sophistication. The famous padded jackets and vests by Moncler, featuring their signature high-quality lightweight down, offer unparalleled thermal protection, making them a benchmark for both outdoor activities and urban wear in cold climates.